Strategy & Consulting
FIG. 01 — SERVICEA plan the whole team can actually execute.
Digital & growth strategy for B2B, from Munich
Most strategy decks get admired once and then ignored. We build the version that drives the quarter — an audit, a sharp position, and a sequenced roadmap with owners and numbers attached.
The problem
FIG. 01 — CONTEXTStrategy that lives in a slide deck changes nothing.
The hard part was never the analysis. It is turning it into a sequence someone owns — with a position competitors can’t copy, priorities the team agrees on, and a way to tell whether it is working. Most strategy work stops one step short of that.
- A deck nobody opens after the kickoff
- Priorities that shift with whoever spoke last
- No baseline, so no way to prove progress
What’s included
FIG. 02 — SCOPEFrom where you are to a roadmap with owners on it.
Five workstreams. Most engagements start with the audit and the positioning; the roadmap follows from what they surface.
- 01
Digital & Brand Audit
A clear read on where you stand — funnel, channels, content, brand and the numbers behind them — against where you want to be.
- 02
Market & Competitor Analysis
How the category actually buys, who you are really up against, and the gap your positioning can own.
- 03
Positioning Strategy
A position that is specific, true and hard to copy — the sentence the rest of the marketing has to earn.
- 04
Go-to-Market Strategy
Which segments, which channels, which motion — and the sequence to reach them without spreading thin.
- 05
Growth Roadmap & KPI Framework
A quarter-by-quarter plan with owners, dependencies and the handful of numbers that say whether it is working.
How we work
FIG. 03 — METHODThree steps, one accountable team.
- 01
Audit
Two to three weeks. We pull the data, talk to your team and your customers, and map the current state against the goal.
- 02
Position
We work the positioning and the go-to-market options with you, then pressure-test them against the market analysis.
- 03
Roadmap
A sequenced plan you can hand to the team on Monday — priorities, owners, dependencies and the KPI baseline to measure against.
Why Clarium
FIG. 04 — POSTUREThe strategist stays through the delivery.
Most agencies hand you a strategy and leave the execution to someone else — so the plan and the work drift apart within a month. We do both, so the roadmap is one we can actually ship.
- P.01
One accountable partner
One point of contact across strategy, marketing, branding and product — the plan and the people executing it are the same team.
- P.02
Built for execution, not applause
Every recommendation carries an owner, an effort estimate and a way to measure it. If we can’t sequence it, it doesn’t go in.
- P.03
Delivery with Coremind
When the roadmap needs engineering, it runs with our technology partner Coremind — no new vendor to brief.
Next step
Ready to turn the analysis into a plan?
Tell us where you want to be in twelve months and where you are now. We’ll come back with an honest read on the gap — within two business days.